Remember LGBTearth? The social media campaign aiming to capture the lives and opinions of LGBT people around the world on Friday 29 November 2013. Yes? Well, we’re doing it all again this Friday to coincide with the opening ceremony of the Sochi Winter Games. We assume the reason is obvious. But if not, here’s the spiel!
On Friday 7th February from 00:01 in Tonga to 00:00 in Attu LGBTicons.com is asking LGBT people, as well as their friends, families and colleagues, to take a picture and share it on Twitter or Facebook using the #LGBTearth tag.
The project aims to capture a day in the life of LGBT people and the people who love them and join a plethora of other social media projects to make sure that the LGBT community in Russia is not forgotten while the whole world is watching.
The initiative has been set up by blogsite LGBTicons.com, which aims to celebrate the lives of people of achievement in the LGBT community, profile champions of equality, and share information and news that may be of interest.
Founder Barry Church-Woods says of the event:
“We’ve been profiling LGBT people of significant achievement, and sharing news about LGBT communities globally, for over a year now and the more we research and write, the more depressing it gets. Coming from a position of privilege as an out gay man in the UK, it struck me that so many people are still being oppressed across the world. You need only look at the situations in Uganda, Russia and Malaysia today to realise how far behind we are, as a planet, in realising basic human rights. As such, I’m hoping that LGBTearth will offer a great showcase of exceptional people all over the world. A digital pride so to speak.
Our last effort was a massive success, with an estimated a reach of 2.4million people on Twitter, Facebook and Instagram. We hope that you’ll join us this Friday and help us shout through the noise of the opening ceremony”.
It’s easy to take part. Take a picture. Use the hash tag.